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For each product we made 2 to 4 images: a clean photo on a light background, a close-up of the material and an interior scene with infographics.
An interior that matches how the buyer will use it. The mat lies in the bathroom by the vanity, the jar of pasta stands on the kitchen counter, the coat rack with clothes hangs in the entryway above a bench, and the soap dispenser, tumbler and soap dish set stands by the sink. The buyer sees right away where the item will go.
Close-up. The pile of the mat, the clasp on the jar lid, the thickness of the colored glass, the mesh of the basket. Online, a buyer cannot touch the product, so the texture in the shot answers questions about quality.
Benefit infographics. Three benefits as icons on a panel at the bottom of the image. For the mat: soft fluffy pile, a textured surface, a non-slip backing. For the coat rack: natural bamboo, five hooks, a rail for hangers. The panel leaves the product visible and stays readable in the catalog thumbnail.
Dimensions on a diagram. The basket diagram gives every side: 30 × 30 cm at the base and 20 cm high. The buyer can check it against their shelf before ordering.
One style. Light wood, beige stone and soft daylight repeat in every scene. Products from different categories look like one line from the same store.
Format. 1500×2000 pixels, 3:4, files named by SKU.






















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